I'm not really sure what marketing genius was used for the new ad campaign for the Toyota Auris Coup GT, but it now appears that the transgender theme is planned for a series of ads. See the new one.
They just launched yet another ad, this time featuring transgirl ( Avu-chan). However, this one doesn't use her to shock -- by revealing that she is a he, as they did in the last ad -- but rather places the T-girl in a shady storyline, suggesting that somehow she lives on the edge.
Take a look and see what you think?